It follows rags-to-riches CEO Noreen Alfonso who is out to take revenge on the people who have wronged her. She stakes her claim as a new beauty industry player, tearing down the empire that her enemies have built. Alfonso goes head-to-head against a crass but famous on social media CEO Shari de Jesus, who is being mentored by a powerful industry veteran Velma Imperial. But as she tears her opponent down on social media and they destroy each other\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\’s personal lives, it becomes evident that an invisible player is responsible for the bloodshed happening amidst the ongoing beauty wars.